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Becoming a digital entrepreneur requires putting effort in many different directions. For anyone who is interested in starting an online business, learning what it means to have an online presence is one of the first tasks. Things like building a website, getting hosting, choosing a niche, marketing, and driving traffic are all strategies that must be learned or outsourced to get the business going. These tasks should be learned quickly for those who want to get past the newbie stage as soon as possible, but there are two more important issues that come into play almost immediately.
These two issues have to do with spending on your business in the right way…
Two Things Entrepreneurs Spend on Their Businesses
As an entrepreneur in the digital or physical world, there are commonalities that you cannot bypass. When starting a brick and mortar business, you will be tasked with finding a location, getting a sign, sourcing products and many other things. Similarly, internet marketers set up websites, choose logos, and search for products to promote to create revenue. But the two things that are required for everything to run are time and money.
Most new digital marketers are either totally against spending money on their new business or they just don’t have the budget for it. The next option is to spend loads of time learning how to put it all together from “FREE” sources. The truth of the matter is that even free methods cost something. It doesn’t take long to realize how valuable your time is when you’re running an online business.
Getting Started with FREE Sources Online
If you want to capitalize on what the Net has to offer for free, you will have to learn one simple principle… How to search! The key to finding good information online is using the correct keywords to find what you are looking for. For instance, if you want to know how to do a specific task, then you should search using the keywords “How To”. To learn how to build a WordPress website, you would search using the keywords “How to build a website with WordPress”.
Answers to your search queries will be responded to in the form of written articles on blogs and websites, or videos on video platforms. Since video is such a powerful medium nowadays, it’s very easy to go over to sites like YouTube or Vimeo to find video tutorials that will walk you through these processes. The keyword searches work the same on video sites as on search engines such as Google and Yahoo.
The results that come from searching online are extremely valuable to learn your online trade. However, putting everything together as a syllabus for your business can be a difficult task. Learning how to build a blog is a huge accomplishment, but how are you going to learn how to turn that blog into a cash generating business asset?
Spending Money On Your Online Business
Overcoming obstacles is part of creating a successful online business. Doing the things that cause the most discomfort, like spending money or working for many hours in your free time after a 9-5 job are just a couple things you might have to do. But let’s focus on the issue of spending money for a moment because it’s a difficult concept to spend your hard earned cash on something which has yet to produce any return.
… But that’s the cost of doing business.
Often times, the fastest way to profits in the online world is to ask those who know… or in other words to purchase a product that will teach you how to build your business step-by-step. As mentioned before, you might not need to learn how to build a website, but you will need help creating a “profitable” website for your business. This is the point where it is advisable to spend money on your business.
General principles and methodologies are easy to learn by performing a Google search, but when the time comes to learn and implement specific core strategies and techniques you will have to spend some cash to get the best results. Depending on your budget, you could find a mentor to show you the fastest route to take, or you could simply purchase a detailed course to teach you completely from a digital environment.
Spending on your business is the most important part of becoming an online entrepreneur. There are two ways to spend and the most successful digital marketers spend their time and money to streamline success. As a beginner, learning how to incorporate these two concepts at once takes time for many reasons, but it’s best to use both strategies for your business in the long term.